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Scale with Accuracy

Designed by media buyers, powered by 1st party data

Helping Agencies Optimize, Attribute & Scale
Ecommerce

AdBeacon is an ad optimization platform built for e-commerce media buyers, powered by 1st party data

Why stop at attribution? It's one thing to just read data, now it's time to react to it

We Focus On

Data Accuracy

AdBeacon tracking is a 1-1 connection with your store data & advertising channels

1st party data is the key

AdBeacon’s 1st party data starts with the tangible purchase & eliminates 3rd party guesswork

See exactly which campaigns & channels a customer clicked on that led to the sale

We only track & report what we can prove. AdBeacon is a click attribution only platform backed by real purchase data

Analyze channel attribution by first click, last click, linear & full impact. Optimize with our custom Lighthouse model 

Optimization & Attribution

Make  decisions within AdBeacon

Lighthouse attribution model

We created an attribution model specifically for optimization  – the AdBeacon game changer

Why add tabs?  Turn on/off, manage  budgets & build audiences in AdBeacon

Overlay AdBeacon data directly  in META  for easy &  fast optimization

Unlock new vs. returning customer data by campaign, channel & ad (CPA/nCPA)

Reporting & KPIs

Manage business profitability, channel contribution, advanced reporting & creative performance in one place

Complete P&L breakdown

Control core business metrics in one place. Even filter by new vs. returning in the P&L 

Track marketing efficiency as a whole & by channel with unbiased data

See which channels customers discover you vs. buy from you & execute a plan

We Focus On

Data Accuracy

AdBeacon tracking is a 1-1 connection with your store data & advertising channels.

1st party data is the key

AdBeacon’s 1st party data starts with the tangible purchase & eliminates 3rd party guesswork

See exactly which campaigns & channels a customer clicked on that led to the sale

We only track & report what we can prove. AdBeacon is a click attribution only platform backed by real purchase data

Analyze channel attribution by first click, last click, linear & full impact. Optimize with our custom Lighthouse model 

Optimization & Attribution

Make  decisions within AdBeacon

Lighthouse attribution model

We created an attribution model specifically for optimization  – the AdBeacon game changer

Why add tabs?  Turn on/off, manage  budgets & build audiences in AdBeacon

Overlay AdBeacon data directly  in META  for easy &  fast optimization

Unlock new vs. returning customer data by campaign, channel & ad (CPA/nCPA)

Reporting & KPIs

Manage business profitability ,channel contribution, advanced reporting & creative performance in one place

Complete P&L breakdown

Control core business metrics in one place. Even filter by new vs. returning in the P&L

Track marketing efficiency as a whole & by channel with unbiased data

See which channels customers discover you vs. buy from you & execute a plan

Schedule Your Demo

Schedule Your Demo