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Articles
- Building Resilience and Reinvention Into Your Digital Strategy
- AdBeacon as a Triple Whale Alternative
- Turning Failures Into Multi-Million Dollar Wins: Lessons in E-Commerce and Brand Growth
- AdBeacon vs. Hyros: Why Click Only Attribution Models Provide Consistent Results
- How to Contact Shopify Customer Service
- AdBeacon vs. Triple Whale: Which Ad Tracking and Attribution Tool is Best for 2024?
- GA4 vs. AdBeacon Data: Navigating the Digital Marketing Data Landscape
- View vs. Click Attribution: Which is Better for Your eCommerce Strategy?
- Understanding Attribution Models for Optimized Ad Campaigns
- Comparing Data: Why 1st-Party Data is Crucial for Effective Marketing
- How Does AdBeacon Measure Up as a Northbeam Alternative?
- Your Complete Guide to UTM’s – If You Can’t Track, You Can’t Attribute
- Want to Segment Your Audiences? Start With RFM
- The 5 Sins of Media Buying in 2024
- Understanding MER: Why Marketing Efficiency Is About More Than ROI
- Unlocking the Power of Targeted Paid Media Audiences
- Unlock Your Ad Campaign’s True Potential – Why Optimization is Key!
- Understanding Channel Impact and Attribution in Your Ad Campaigns: Our Insights
- Maximizing Profits in the 2023 Holiday Season
- How Can You Predict the Next Purchase?
- Why You Should Look at Multiple Attribution Models to Decide Where to Spend Your Advertising Dollars
- Do You Really Know Your Facebook Data?
- Using Data to Predict the Next Purchase
- Small and Medium-Sized Companies Are Jumping into the Data Collection Business to Make Huge Profits
- Digital Marketing and the Challenges of GDPR
- How Do I Use Attribution Models to Make the Best Marketing Investment Decisions?
- Marketers Are Leaving Facebook, But Here’s Why You Should Stay
- How Do You Get More Customers to Buy from Your Website?
- What Does a Cookieless World Look Like for Marketers?
- What Will Marketers Do When Web Cookies Disappear?
- Understanding Customer Lifetime Value: Who Will Be Your Best Customers Over Time?
- A Look at the Customer Journey to Sale (and Beyond)
- How Can I Understand Ad Attribution?
- Why You Should Be Collecting Your Own Data
- When Should I Scale My Facebook Campaigns?
- Privacy in Facebook Ads—Why You Need First-Party Data
- How Privacy Trends Will Impact Digital Marketing
- How Do You Determine Which Facebook Creatives Are Most Effective?
- Is Facebook Still a Good Marketing Channel?
- Where Do I Invest More (or Less) of My Advertising Dollars?
- Why Facebook Attribution May Not Be Accurate
- Understanding First-Party vs. Third-Party Data Collection
- How to Calculate Your True Return on Ad Spend (ROAS)
- Facebook Is Overreporting – What Can You Do?
- How Do You Optimize Your Campaign After iOS14.5?
- How Accurate Is the Data That Facebook Is Reporting?
- This is AdBeacon!