Pip Pop Post | 90-Day Comparison
Pip Pop Post, a fast-growing jewelry brand specializing in hypoallergenic earrings for young girls and individuals with sensitive ears, partnered with AdBeacon to gain sharper visibility into marketing performance.
With real-time attribution and actionable insights, Pip Pop Post was able to improve efficiency, lower acquisition costs, and achieve dramatic growth across both overall and new customer segments.
The power of AdBeacon
01
Order volume increased by 76%
AdBeacon provided the clarity needed to scale efficiently while reaching more new customers at lower costs
02
Conversion rate improved by 49%
With real-time attribution and actionable insights, Pip Pop Post was able to improve efficiency
03
ROAS increased by 30%
Meta campaigns delivered over 10x improvements in new customer orders and ROAS.
The Impact of AdBeacon
Overall Success Metrics
- Order volume increased by 76%
- AdBeacon revenue grew by 81%
- Customer acquisition cost decreased by 20%
- Conversion rate improved by 60%
- ROAS increased by 30%
- MER decreased by 23% (indicating greater budget efficiency)
- Net profits surged by 93%
New Customer Success Metrics
- New customer order volume grew by 65%
- AdBeacon revenue increased by 68%
- Customer acquisition cost decreased by 15%
- Conversion rate improved by 49%
- ROAS rose by 20%
- MER decreased by 17%
- Net profits increased by 80%
Meta Channel Performance
- AdBeacon revenues increased by 1155%
- AdBeacon ROAS improved by 1000%
- AdBeacon MER decreased by 91%
- New customer order volume grew by 1080%
- New customer revenues increased by 1170%
Key Takeaway
AdBeacon gave Pip Pop Post the clarity needed to scale efficiently while reaching more new customers at lower costs. They achieved remarkable growth in orders, revenue, and profit — particularly through Meta campaigns, which delivered over 10x improvements in new customer orders and ROAS.
By uncovering these insights, Pip Pop Post can now confidently reinvest in its best-performing channels while keeping acquisition costs under control.
Meet Our Agency Partner!
With a people-first approach and a focus on real results—not vanity metrics—Best Practice Media has built long-term partnerships across industries from e-commerce to healthcare, beauty, finance, and beyond. To learn more abot Best Practice Media you can visit https://bestpracticemedia.com/
